MODA Floors & Interiors Plays Role in Burgeoning Film Industry

Georgia has it all! Beaches, mountains, talented actors and crews, an international airport and (best of all) attractive financial incentives. The state has more than 800 film and television projects under its belt since 1972. The 245 feature film and television productions shot in Georgia in 2016 represented $2.02 billion in direct spending in the “Hollywood of the South.”

What’s it like being involved in the kitchen and bath installations for some of these productions?

Since MODA Floors & Interiors received the initial call a few months ago, Tyler Hieber, a project consultant/designer, has worked with multiple locally-based production companies. Requests can be as simple as providing materials or as complex as a full installation.

Response time is important. “You need to call in, get the information and place the order quickly,” Tyler said.

“The interesting thing is being able to go into the sets before filming begins. While the set designers and art directors usually have a good concept of what they want to install, we’re often able to work with them to explore other options to achieve the look they want,” he explained.

Set designers and art directors move from one project or production company to another, presenting MODA with a valuable sales outreach opportunity.

Filming can take place behind the studio gates or on location. A recent project in Roswell involved installations in four homes that will eventually be torn down because they were built for “looks.”

Luckily the production companies retain another company to recycle the materials.

Shaw Floors Announces Color of the Year

Every year since 2014 Shaw Floors has named a Color of the Year for the upcoming year. (Royal English Navy, Lady in Grey, White Hot, Lush and now Gold Rush) Shaw says these colors work well alone and can deliver even more pizazz when they work together.

Gold Rush brings energy to a room, creating a range of emotions from warmth to excitement, from serious to playful. What do you think about the color? Will you use it in your home?